Guides & Planning

A Clear Website Process From Brief to Launch

See how Tidy Designs plans, designs, builds and prepares websites for launch, from the first conversation through testing and handover.

A warm, well-lit desk workspace
Based in Durban NorthServing clients across South Africa
Mobile-first designBuilt for phones, tablets and desktops
Quotes on WhatsAppDirect line to Tanya
SEO foundationsBuilt in from the start
  1. Understand your business and goals

    We start by discussing your business, customers, services, goals and the job your website needs to do. This helps define the essential pages, features, content requirements and measures of success.

    • Project goals and target customers
    • Required pages and functionality
    • Budget, priorities and expected timing
  2. Plan the customer journey

    We organise the page structure and plan how visitors will move through the website. Clear headings, useful content, internal links and obvious contact options help people understand what you offer.

    • Page hierarchy and navigation
    • Content and calls to action
    • SEO foundations for key pages
  3. Create the website

    The agreed design and functionality are implemented with mobile usability, readability, performance and the intended customer journey in mind. Any integrations or additional features are handled according to the agreed scope.

    • Responsive layouts
    • Forms, links and agreed integrations
    • Page metadata and technical foundations
  4. Check the important details

    Before launch, the website should be checked on common screen sizes and browsers. Forms, navigation, page URLs, redirects, analytics and sitemap details should also be reviewed as applicable to the project.

    • Mobile and desktop checks
    • Contact forms and key links
    • Redirects, sitemap and analytics checks
  5. Keep improving over time

    After launch, you can review real performance and customer behaviour. Hosting, maintenance, content updates and SEO improvements can be discussed according to your ongoing needs. Search rankings take time and cannot be guaranteed.

    • Monitor enquiries and website activity
    • Fix issues and keep software/content updated
    • Improve pages based on useful evidence

Ready to take the next step?

Tell us about your business, your goals and what you need your website to achieve.

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